'I was trying to spend as much of the label's money as possible,' he tells MTV News of new live-action clip for 'F---ing Best Song Everrr.'
By James Montgomery
Wallpaper.
You're probably wondering why Bay Area party-meister Wallpaper. decided it was time to make a live-action video for his breakout track "F---ing Best Song Everrr," especially since the animated version has already racked up millions of views.
Well, it's pretty simple, actually: Because he wanted to.
"Why make a live-action video after the cartoon video was so dope?" he asked rhetorically. "The bottom line is, I was trying to spend as much of the label's money as possible."
So, budgets be damned, on Thursday (April 26), we finally got the world premiere of said live-action clip, an avant-garde exploration of man's deepest desires, a willfully difficult dissertation on the battle between the moralism of the super ego and the hedonism of the id.
Not really.
Actually, it's mostly about people getting sh--faced and vomiting confetti. Margaritas are also served.
And that's basically what the self-proclaimed "virtual-media hustler and disco-ball-busting crowd destroyer" was looking for. After all, even though his song may come with a rather braggadocious title, it's really about those moments of reckless abandon when the song you're listening to takes on epic proportions and you lose yourself in the moment. Maybe margaritas have been served, and perhaps you actually will throw up some glitter.
"The song isn't necessarily the best song ever," he explained. "It's about having the kind of night or the kind of moment where any record feels like the best song ever."
And love him or hate him, you've got to give Wallpaper. some credit: It takes genuine smarts to create a track (and video) like "F---ing Best Song Everrr," which delights in getting supremely, sublimely stoopid.
What do you think of the Wallpaper. video? Share your reviews in the comments!
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